Now, I was with YouTube when they changed formats and their websites and their logos and backed their stars when they got attacked about how much they made and when they expanded into the realm of video games. That was fine. Perfectly fine for me, perfectly fine for you, perfectly fine for everybody around me.
However, that might all change.
In a few days, YouTube Red is debuting. What is YouTube Red? A subscription service…for YouTube. With the $9.99 per month subscription you get ad-free YouTube videos, a Google (or “The Goog”) Play Music account, and the ability to watch and listen YouTube videos offline while you’re out and about.
I, honestly, don’t know how I feel about this.
They’re trying to get the Amazon Prime people in things that people see for free over the internet. Don’t believe me? There are ten projects (albeit good concepts) that will only be available, one of which is a “Scare PewDiePie” show (from the makers of Walking Dead [wait, what?]). if you’re paying $9.99 per month to YouTube.
Why is YouTube going to this extreme? They don’t need to be Amazon Prime or Hulu or anything else. They’re friggin’ YouTube! They’re bigger than Amazon and Hulu! They don’t need to do any of this and, honestly, who is YouTube Red’s core audience, here?
The only people I can see that will buy something like this are the people who are tired of seeing ads in their videos (which is what pays the highest of high YouTubers, by the way).
Maybe I’m just a little skeptical but, honestly, would you buy a YouTube subscription? Leave it in the comments below.